Astro bags 3 awards at Marketing Excellence Awards 2016
Malik Ridhwan
October 28, 2016 19:45 MYT
October 28, 2016 19:45 MYT
Astro staff receiving the Excellence in Digital Marketing award at the Marketing Excellence Awards 2016. - Photo by Marketing Interactive
Astro Group won three honours at the advertising + marketing Magazine's Marketing Excellence Awards 2016, held here, Thursday night.
Astro Malaysia TV network bagged gold and silver awards each, while Measat Broadcast Network Systems took home a silver award.
Astro won the gold award for Excellence in Digital Marketing for its digital mini-series, The House (Season 1).
For Excellence in Brand Awareness, Astro Gempak won silver, also for Season 1 of The House.
Meanwhile, Measat Broadcast Network Systems through its agency Mindshare Malaysia won the silver award for Excellence in Performance Marketing for the Astro On The Go.
It is dubbed as world’s smallest TV, your mobile phone.
The advertising + marketing Magazine's Marketing Excellence Awards 2016, organised by Marketing Magazine honours top media and brand owners in Malaysia, giving them the change to showcase their services to the industry.
Judges for the award includes marketing experts from brands such as AirAsia Big, Astro Go Shop, BSN, Lazada, Maxis and 11street.