Google spells out plan for world domination

Alphabet will act as an umbrella for a group of Google-related companies and businesses, with Google being the largest company in this new group.

The move is aimed at allowing Google to do what Google does best, instead of growing into another faceless corporate behemoth.

Google’s core business include the search engine, maps, apps, YouTube and Android, and related technical infrastructure.

Alphabet will be run by those heading Google now, including co-founders Larry Page and Sergey Brin.

Other companies under Alphabet will include Google X, the research lab that came up with breakthrough projects like the driverless car, Google Glass, Project Loon (providing internet access to rural areas), Project Wing (unmanned delivery drones), Calico (biotechnology research and development to combat ageing), and Nest Labs (smart home). So how does the setting up of Alphabet impact average consumers? Not in the immediate future, but gradually, it will.

In my earlier articles, I briefly highlighted a number of tech companies that have not just been evolving their core businesses over the years, but also started to cruise towards the uncharted waters of artificial intelligence.

Development in the field of artificial intelligence helps these tech companies to improve their products in terms of understanding human language and interacting with consumers in a more meaningful way.

Among leading tech companies, Google is seen as the most ambitious as it concurrently taps into the field of smart cars, smart homes, biotechnology and life sciences.

Unsurprisingly, the announcement of Alphabet mostly made a ripple among industry players and tech enthusiasts.

Until its “moonshot” projects actually reach the retail market, average consumers won’t pay much attention.

Moonshot projects by the way, are those which Google was previously working on as “an outlier solution to a complex problem that is enabled by science or technology.”

All the companies that now come under Alphabet, including Google, will continue working on their respective moonshots.

While most of these projects will not likely enter the mass market in the next couple of years, and some not at all, the collective research and development efforts that have gone into them will no doubt lay the foundation for the next wave of innovative solutions.