Proton launches "It's In The Drive" campaign

Proton Holdings Bhd's wholly-owned subsidiary, Proton Edar Sdn Bhd has launched “It’s in the drive” campaign with a special 'Test Drive & Win' contest for the Malaysian public for the first time.

In a statement here Saturday, Proton said as part of the campaign, which runs till March 31, it would hold nationwide roadshows at key public locations and several shopping malls.

Among weekly prizes to be won, include a 42-inch LCD television, electronic gadgets such as mobile phones and iPad minis worth about RM150,000 in total.

A lucky winner would drive home a Proton Suprima S as the grand prize at the end of the contest.

"The campaign kicks-off with a roadshow this weekend from 10am to 10pm at the Setia City Convention Centre, Shah Alam.

"For a start, the campaign offers a 2.8 per cent interest rate for all Proton cars, a special graduate scheme with monthly instalments from RM258 a month and a discount of up to RM6,200 on selected 2015 new Proton models," it added.