RHB targets 500 new SME customers via portal

RHB Bank Berhad (RHB), the country’s fourth largest bank in the country by assets, has introduced a banking portal for small and medium scale enterprises (SME).

It claims that the RHB SME Banking Portal is the first of its kind in the market.

RHB’s SME portal that provides access to SME clients with quick access to information and products.

According to RHB’s Head of Business & Transaction Banking, Datin Amy Ooi: “RHB targets to have 20,000 unique visits via this portal and 500 new clients by year end”.

According to RHB’s 2015 financial statement (the latest financial year statement available on its website), 15% of its 2015 revenue is driven by Business Banking.

In contrast, 39% is from Retail Banking and 28% is from Corporate & Investment Banking.

The SME banking portal is aimed at growing RHB’s contribution from the SME business by enabling SMEs to have better access to their banking facilities via an online account.

In line with RHB’s Digital Transformation, Ooi added, the RHB SME Banking Portal was designed for them to reach out to the SMEs.

"With this portal, our SME clients have information at the tip of their fingers on SME products”.

The RHB SME Banking Portal's list of features include online account application, online loan/financing application, product information for SME’s, an SME Knowledge Centre and business tools to help make informed decisions.

SMEs can now submit their application for a current account and loan/financing through this online platform, and also get up-to-date market insights and treasury reports, amongst other pertinent information available on the portal.