Sedania's Offspring penetrates lucrative Middle East market
Managing director Datuk Azrin Mohd Noor said the company is working closely with its counterparts in Bahrain, focusing on strengthening its brand presence while fulfilling high demands from the new market. - BERNAMA filepic
KUALA LUMPUR: Sedania Innovator Bhd has expanded its global reach as its 51-per cent owned subsidiary, Offspring Inc, has successfully penetrated the lucrative Middle East market, starting with Bahrain.
In a statement today, Sedania said following its latest venture, Offspring is now operating in five regions, namely Asia, America, Europe, Africa and the Middle East.
Offspring Inc is a health tech company that specialises in early childcare solutions, which includes producing high-quality organic baby products.
Managing director Datuk Azrin Mohd Noor said the company is working closely with its counterparts in Bahrain, focusing on strengthening its brand presence while fulfilling high demands from the new market.
"Offspring is also planning to expand into neighbouring countries such as Kuwait, Oman, Qatar, Saudi Arabia and United Arab Emirates, with a projected market share worth RM35 million per month," said Azrin.
-- BERNAMA
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