Reality TV star Caitlyn Jenner is the latest face of MAC in an announcement made by the cosmetics giant on Friday.
With this, Jenner and MAC is unveiling a brand new lipstick called Finally Free which is going to be available in April.
Jenner says make-up has played an important part of his life during his transition from Bruce to Caitlyn.
Proceeds from the sale will benefit MAC AIDS Fund Transgender Initiative.
“To be honest, I want people to use it every day so they have to buy more. I want to raise a lot of money. It’s very simple,” Jenner told Vogue magazine in a recent interview.
The announcement took the social media world by surprise as the giant cosmetic company in 2015 said that it will unveil a makeup line inspired by the late Selena Quintanilla, a popular pop singer in the 90s, who was shot dead by her former manager.
A petition is also being organised to have MAC cosmetics inspired by the late Aaliyah, also a 90s pop star who died in a plane crash in 2001.
Netizens seemed more excited for such collaborations, as compared to the current one with Jenner.
Syafique Shuib
Sat Feb 27 2016
As the new face of MAC, Caitlyn Jenner is set to unveil a new lipstick called 'Finally Free'. -Photo: Instagram/MAC
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