A toy helicopter created from cannibalised smartphones was among the main attractions at a huge toy show in Tokyo on Friday, where producers were targeting the young and the young-at-heart.
The motor that makes a telephone vibrate provides the power for the rotor blades on the Nano-Falcon, which its makers say is the world's smallest radio-controlled helicopter.
The 6.5-centimetre (2.4-inch) machine weighs just 11 grammes (0.385 ounces), has a range of just five metres (15 feet) and can fly for five minutes, but its makers say they are feeding the fantasies of adults who never really grew up.
"Japan's ageing population made us think of developing a toy targeting adults," said Naoki Nakagawa, head of sales at maker CCP.
"Ten or twenty years ago, helicopter-toys could cost a lot of money. Those who couldn't afford it at the time can now make their childhood dream come true at a reasonable price."
The mini machine retails at around 4,700 yen ($50), a price company spokeswoman Kiyoko Hayasaki said came from its use of bits of mobile phones.
"We were able to set the price at this relatively cheap level because we took some key parts from stocks that are widely available in the market for smartphones," she said.
Elsewhere at the exhibition, toymakers were showcasing tablet computers specifically for small children.
"Children like to emulate what adults do, and a survey said 90 percent of tablet computer users let their children use their tablets," said Yuki Itagaki, a spokeswoman for MegaHouse, a subsidiary of major Japanese toy maker Bandai Namco Holdings.
MegaHouse's "tap me" is a tablet specifically developed for use by children aged between four and eight, with built-in parental controls, including a timer that limits use.
"When the timer reaches the set time, the tablet shows a sleeping face instead of turning off," Itagaki said. "Children can't bring tablets to their parents and say 'hey, the power is off. Turn it on please.'"
Despite its price tag of 20,790 yen ($219), MegaHouse aims to sell 100,000 "tap me" in the coming 12 months.
US toy maker Mattel was showing off its Apptivity Monkey, a fluffy monkey designed to hold Apple's iPhone -- and protect it from over-enthusiastic toddlers, who can press buttons on the creature's limbs to create music.
Japan's Takara Tomy has a stand for the iPhone that dances along to the music it is playing.
"We hope adults with a sense of fun like this product," said Tsubasa Tominaga of the company's new products team.
The International Tokyo Toy Show runs until Sunday at Tokyo Big Sight in the Japanese capital's bay area, with Saturday and Sunday open to the public.
AFP RELAXNEWS
Sun Jun 16 2013
Pro-Palestinian NGOs seek court order to stop Dutch arms exports to Israel
The Dutch state, as a signatory to the 1948 Genocide Convention, has a duty to take all reasonable measures at its disposal to prevent genocide.
How quickly can Trump's Musk-led efficiency panel slash US regulations?
Moves by Trump and his appointees to eliminate existing rules will be met with legal challenges, as many progressive groups and Democratic officials have made clear.
2TM: Consultations on PTPTN loans, admission to IPTA at MOHE booth
Consultations on PTPTN loans and admission to IPTA are among services provided at the Higher Education Ministry booth.
Kampung Tanjung Kala residents affected by flooded bridge every time it rains heavily
Almost 200 residents from 60 homes in Kampung Tanjung Kala have ended up stuck when their 200-metre (m) long concrete bridge flooded.
COP29 climate summit draft proposes rich countries pay $250 billion per year
The draft finance deal criticised by both developed and developing nations.
Bomb squad sent to London's Gatwick Airport after terminal evacuation
This was following the discovery of a suspected prohibited item in luggage.
Kelantan urges caution amidst northeast monsoon rains
Kelantan has reminded the public in the state to refrain from outdoor activities with the arrival of the Northeast Monsoon season.
Former New Zealand PM Jacinda Ardern receives UN leadership award
Former New Zealand prime minister Jacinda Ardern was given a global leadership award by the United Nations Foundation.
ICC'S arrest warrants for Netanyahu, Gallant an apt decision - PM
The decision of the ICC to issue arrest warrants against Benjamin Netanyahu and Yoav Gallant is apt, said Datuk Seri Anwar Ibrahim.
KTMB provides two additional ETS trains for Christmas, school holidays
KTMB will provide two additional ETS trains for the KL Sentral-Padang Besar route and return trips in conjunction with the holidays.
BNM'S international reserves rise to USD118 bil as at Nov 15, 2024
Malaysia's international reserves rose to US$118.0 billion as at Nov 15, 2024, up from US$117.6 billion on Oct 30, 2024.
Findings by dark energy researchers back Einstein's conception of gravity
The findings announced are part of a years-long study of the history of the cosmos focusing upon dark energy.
NRES responds to Rimbawatch press release on COP29
The Ministry of Natural Resources and Environmental Sustainability (NRES) wishes to offer the following clarifications to the issues raised.
Online Safety Bill and Anti-Cyberbullying Laws must carefully balance rights and protections
The Online Safety Advocacy Group (OSAG) stands united with people in Malaysia in the fight against serious online harms.
Malaysia's inflation at 1.9 pct in Oct 2024 - DOSM
Malaysia's inflation rate for October 2024 has increased to 1.9 per cent, up from 1.8 per cent in September this year.
Saudi Arabia showcases Vision 2030 goals at Airshow China 2024
For the first time, Saudi Arabia is participating in the China International Aviation & Aerospace Exhibition held recently in Zhuhai.
King Charles' coronation cost GBP 71mil, govt accounts show
The coronation of Britain's King Charles cost taxpayers GBP72 million (US$90 million), official accounts have revealed.
Couple and associate charged with trafficking 51.9 kg of meth
A married couple and a man were charged in the Magistrate's Court here today with trafficking 51.974 kilogrammes of Methamphetamine.
PDRM to consult AGC in completing Teoh Beng Hock investigation
The police may seek new testimony from existing witnesses for additional insights into the investigation of Teoh Beng Hock's death.
Thai court rejects petition over ex-PM Thaksin's political influence
Thailand's Constitutional Court rejects a petition seeking to stop Thaksin Shinawatra from interfering in the running the Pheu Thai party.