Azli: Apple has the 'Wow' factor

Azli Paat was a guest on Agenda Awani during the launch of iPhone 5 in the United States on September 13, 2012.

Even though the phone was not available in Malaysia then, he said it has always been Apple’s strategy not to launch their products worldwide simultaneously. In a way, this also strengthens Apple's branding.

Azli had then said that style, quality and excellence are the three important things when it comes to an Apple product.

"Users will not care about the LTE. It does not matter. If someone holds an android, no one will say 'Wow'. However if someone holds an iPhone people will ask 'Is that an iPhone 5?'.

Click the video to watch the complete interview.