BMW opens the first i dealership in Malaysia
Auto Bavaria has transformed the BMW showroom located along Jalan Tun Razak into the first i showroom and service centre in Malaysia. But first, let us explain what makes the i showroom more special than the others.You’ve previously seen the BMW i8 at a number of BMW showrooms regardless of it being operated by Auto Bavaria or Wheelcorp. But in those showrooms, the i8 was only displayed there temporarily and will be moved back to the BMW HQ in Cyberjaya whenever the lease ends. Another fact is that the i8 can only be seen and not be touched.
So with the opening of this i dealership, you not only get to see the car up close, you will also get a chance to touch and even sit in the car to get that initial feel. At the i dealership, there are test drives available as well. With the opening of the dealership, the i8s now get a specialised service centre with trained technicians to doctor the cars.
Officiating the opening of the new BMW i facility, Mr. Alan Harris, Managing Director & CEO, BMW Group Malaysia said, “Introduced earlier this year at the BMW World Malaysia 2015, BMW i is about the development of futuristic vehicles and mobility services with inspiring design and a new understanding of premium that is strongly defined by sustainability. With BMW i, the BMW Group has changed the premium automotive industry and with this new BMW i facility from Auto Bavaria, we are able to develop the BMW i brand further here in the country.”
Officiating the opening of the new BMW i facility, Mr. Alan Harris, Managing Director & CEO, BMW Group Malaysia said, “Introduced earlier this year at the BMW World Malaysia 2015, BMW i is about the development of futuristic vehicles and mobility services with inspiring design and a new understanding of premium that is strongly defined by sustainability. With BMW i, the BMW Group has changed the premium automotive industry and with this new BMW i facility from Auto Bavaria, we are able to develop the BMW i brand further here in the country.”Harris added that the BMW i brand goes beyond just vehicles but also includes services that complement the vehicle. “With BMW i, we have seen a new wave of technology that interacts drivers and passengers with their vehicle for a better experience and easier user ability. Solutions and Apps such as the BMW i Remote App and the BMW i ConnectedDrive suite of solutions have enabled BMW i vehicle owners to interact with their cars as well as the cities and the communities they live in.”
Mr Jeffrey Gan, the Managing Director of Auto Bavaria, is excited to provide better services to the BMW i customers in Malaysia thanks to the new BMW i Showroom and Service Centre. The showroom has been designed to bare the newest brand identity, furniture and fittings for the BMW i brand along with the BMW i Wallbox, the wall mounted charging accessory for the BMW i8.
Mr Jeffrey Gan, the Managing Director of Auto Bavaria, is excited to provide better services to the BMW i customers in Malaysia thanks to the new BMW i Showroom and Service Centre. The showroom has been designed to bare the newest brand identity, furniture and fittings for the BMW i brand along with the BMW i Wallbox, the wall mounted charging accessory for the BMW i8.So BMW i owners, with the opening of the BMW i showroom and service centre, you can get the same convenience as every other BMW owner now!
Jerrica Leong
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