KUALA LUMPUR: The New Straits Times Press Berhad (NSTP), a subsidiary of Media Prima Berhad (Media Prima or the Group) announced that Farrah Naz Karim has been assigned to the English-language daily New Straits Times (NST), as group editor effective Sept 15, 2022 (Thursday).

NSTP in a statement today said Farrah Naz has served at NSTP in various capacities since 2000 which includes executive editor, she was most recently attached to Media Prima Television Networks as an executive producer for current affairs programmes.

It mentioned that the assignment of Farrah Naz to NST as its group editor is in line with NSTP's strategy to further enhance its content offering, while her extensive experience in print journalism combined with experience in television would be invaluable as Media Prima moves forward in consolidating its news operations across its media platforms.

Group managing editor Mustapha Kamil Mohd Janor in the statement said NSTP will continue to implement changes which include changes in stewardship in the newsroom primarily to keep up with rapid advances and increasing competition in the media industry.

"As a Group, we have made significant progress in this as evident in Media Prima's financial performance in the last two years. NST's sister publications, BH (Berita Harian) and HM (Harian Metro), are currently leading the digital audience share in Malaysia and NSTP hopes to grow NST to the same level," he said

Mustapha Kamil added as a responsible English daily, NST has in recent years strived to operate independently of any outsider influencers including political influence, and as a member of a public-listed company, the Group is governed by strict corporate governance and transparency, with an able Board of Directors.

-- BERNAMA