Infiniti achieves new sales record

Infiniti sold an unprecedented numbers of cars globally in April alone, breaking all previous records. By Chris Ng

16,700 is the number of Infiniti cars that moved from the showroom and onto the world’s driveway and garages in April 2015, which is an increase of more than 1700 vehicles, or 12 per cent, compared to April 2014.

Contributions to the grand total came from all over the world. The Americas holds the most vehicles sold, which numbered to more than 11,000. China sold more than 3,750 vehicles, the EMEA (Europe, Middle East and Africa) sold more than 1450 vehicles, and Asia and Oceania posted an increase of 19 per cent in sales compared to April 2014.

The phenomenon also extended to the Malaysian market. Infiniti Malaysia recorded a hulk-like leap when the launch of the Q50. The premium sports sedan helped the company chart a 143 per cent increase in the nine months after its launch.

“The strong momentum that we gained at the beginning of the year continued in April,” said Infiniti President Roland Krueger. “We continue to implement our growth strategy on our way to establish Infiniti as one of the key global premium brands in the automotive industry. I would like to thank our customers around the world who made Infiniti their trusted purchase.”