Taylor Swift continues to fuel the music industry worldwide. The American singer has been named as the 2022 Global Recording Artist Of The Year by the International Federation of the Phonographic Industry (IFPI).
This title she owes to her enduring success and her exceptional versatility in an ultra-competitive environment.
At 33 years old, Taylor Swift is a regular at music industry awards. She won six gongs during the last edition of the American Music Awards, which took place in November in Los Angeles. In fact, she became the most decorated musician in the history of the North American awards.
As such, it's perhaps no surprise to hear that the International Federation of the Phonographic Industry (IFPI) has named Taylor Swift as its 2022 Global Recording Artist Of The Year, ahead of BTS, Drake and Bad Bunny, who, it just so happens, was the most listened to musician worldwide on Spotify and Apple Music in 2022.
This is actually the third time that the professional organization has awarded this title to Taylor Swift. It represents sweet revenge for a singer who was robbed of part of her work when her former label, headed by Scott Borchetta, sold its entire catalog to Scooter Braun, manager of Justin Bieber and Demi Lovato, among others.
However, Taylor Swift re-recorded two of her old records in 2021 ("Red" and "Fearless") to recover her rights to her own music.
But the American singer owes the IFPI title to her 10th and latest album to date, "Midnights." Released in October last year, this album proved a record-breaker for Taylor Swift.
It sold more than six million album equivalent units in just three months, according to estimates from Universal Music Group. The label also revealed in a statement that "Midnights" is the first album to have sold more than 1 million hard copies since 2015.
A global hit machine
The success of "Midnights" is all the more impressive since it extends beyond America. In just two months, it became the best-selling vinyl album of the century in the UK, according to the Entertainment Retailers Association.
Upon its release, it also topped the music charts in Australia, France, Germany, Italy and Canada. All of which reinforces Taylor Swift's pop star status, including in China. Although known to be a difficult market to crack, the country seems to have fallen for the singer's charm thanks to "Midnights," the fastest-ever selling album by a Western artist in China.
There's no denying that Taylor Swift has become an expert in the art of creating a certain level of hype around her music. An art that K-pop groups have also mastered.
In recent years, South Korean pop idols have become global sensations thanks to their sharp communications and impeccable perfectionism. In fact, three K-pop boy bands are listed in the IFPI's list of top global artists of 2022. They are BTS, SEVENTEEN and Stray Kids.
The inclusion of these Asian artists is a reflection of how multicultural the music industry has become, according to Frances Moore, chief executive of the International Federation of the Phonographic Industry.
"It is exciting to see this year’s Global Recording Artist Chart reflect the increasingly diverse spectrum of music available to music fans today, with superstars from Latin America, Taiwan and South Korea as well as the US, UK and Canada represented.
Record companies continue to work diligently in every corner of the globe to find and develop global stars and build their successful careers for the long-term," she said in a statement.
ETX Studio
Fri Feb 24 2023
Taylor Swift has become an expert at creating a buzz around her music. - ETX Studio
COP29 climate summit draft proposes rich countries pay $250 billion per year
The draft finance deal criticised by both developed and developing nations.
Bomb squad sent to London's Gatwick Airport after terminal evacuation
This was following the discovery of a suspected prohibited item in luggage.
Kelantan urges caution amidst northeast monsoon rains
Kelantan has reminded the public in the state to refrain from outdoor activities with the arrival of the Northeast Monsoon season.
Former New Zealand PM Jacinda Ardern receives UN leadership award
Former New Zealand prime minister Jacinda Ardern was given a global leadership award by the United Nations Foundation.
ICC'S arrest warrants for Netanyahu, Gallant an apt decision - PM
The decision of the ICC to issue arrest warrants against Benjamin Netanyahu and Yoav Gallant is apt, said Datuk Seri Anwar Ibrahim.
KTMB provides two additional ETS trains for Christmas, school holidays
KTMB will provide two additional ETS trains for the KL Sentral-Padang Besar route and return trips in conjunction with the holidays.
BNM'S international reserves rise to USD118 bil as at Nov 15, 2024
Malaysia's international reserves rose to US$118.0 billion as at Nov 15, 2024, up from US$117.6 billion on Oct 30, 2024.
Findings by dark energy researchers back Einstein's conception of gravity
The findings announced are part of a years-long study of the history of the cosmos focusing upon dark energy.
NRES responds to Rimbawatch press release on COP29
The Ministry of Natural Resources and Environmental Sustainability (NRES) wishes to offer the following clarifications to the issues raised.
Online Safety Bill and Anti-Cyberbullying Laws must carefully balance rights and protections
The Online Safety Advocacy Group (OSAG) stands united with people in Malaysia in the fight against serious online harms.
Malaysia's inflation at 1.9 pct in Oct 2024 - DOSM
Malaysia's inflation rate for October 2024 has increased to 1.9 per cent, up from 1.8 per cent in September this year.
Saudi Arabia showcases Vision 2030 goals at Airshow China 2024
For the first time, Saudi Arabia is participating in the China International Aviation & Aerospace Exhibition held recently in Zhuhai.
King Charles' coronation cost GBP 71mil, govt accounts show
The coronation of Britain's King Charles cost taxpayers GBP72 million (US$90 million), official accounts have revealed.
Couple and associate charged with trafficking 51.9 kg of meth
A married couple and a man were charged in the Magistrate's Court here today with trafficking 51.974 kilogrammes of Methamphetamine.
PDRM to consult AGC in completing Teoh Beng Hock investigation
The police may seek new testimony from existing witnesses for additional insights into the investigation of Teoh Beng Hock's death.
Thai court rejects petition over ex-PM Thaksin's political influence
Thailand's Constitutional Court rejects a petition seeking to stop Thaksin Shinawatra from interfering in the running the Pheu Thai party.
Abidin takes oath of office as Sungai Bakap assemblyman
The State Assemblyman for Sungai Bakap, Abidin Ismail, was sworn in today at the State Assembly building, Lebuh Light.
UPNM cadet officer charged with injuring junior, stomping on him with spike boots
A cadet officer at UPNM pleaded not guilty to a charge of injuring his junior by stomping on the victim's stomach with spike boots.
How Indian billionaire Gautam Adani's alleged bribery scheme took off and unraveled
The indictment was unsealed on Nov. 20, prompting a $27 billion plunge in Adani Group companies' market value.
Elon Musk blasts Australia's planned ban on social media for children
Several countries have already vowed to curb social media use by children through legislation, but Australia's policy could become one of the most stringent.