Proton Holdings Bhd has launched the Preve in Indonesia, making it the fourth export market for the national carmaker.
This is following the carmaker’s launch in Australian and Thailand last year as well as in Brunei early this year.
The Prevé was unveiled in Jakarta by Ambassador of Malaysia to Indonesia Datuk Syed Munshe Afdzaruddin Syed Hassan alongside Executive Chairman of Proton Tan Sri Mohd Khamil Jamil, Deputy Chief Executive Officer of Proton Datuk Lukman Ibrahim, Head of International Business of Proton Dr Badrulhisham Mohd Ghazali and Acting Head of Proton Edar Indonesia Mohd Asri Khayan.
“The Prevé was created with aspects of safety, performance, comfort, build quality, technology, overall design and convenience, setting the bar for new generation of Proton cars.
“We are fully committed to change the public's acceptability and perception about the brand and the 5-star ANCAP (“Australasian New Car Assessment Programme”) recognition for Proton Prevé is the proof of the improved quality and safety capabilities of our cars,” said Mohd Khamil at the launch ceremony.
He added that with the introduction of Prevé in Indonesia, Proton reaffirms its commitment and determination to be recognised as a reputable, trusted and preferred car brand in the region.
The stylish midsized sedan is now officially open for booking in the Republic.
Proton Prevé
The Prevé in Indonesia is available in the Premium variant, powered by Proton’s new generation 1.6-litre turbo engine.
The Premium variant also come with features like steering mounted paddle shifters, as well as satellite navigation, auto headlights, rain sensing wipers, cruise control, reverse sensors, Bluetooth and iPod connectivity, and an engine push start button. Safety features of the Prevé include six airbags, ABS (Anti-lock Braking System), EBD (Electronic Brakeforce Distribution), and Brake Assist, Traction Control and ESC (Electronic Stability Control).
The Premium variant is also equipped with a Smart Information Display system (SID) that displays vital information and status updates on the Prevé’s various functions such as average fuel consumption, distance to empty, battery health and faulty bulb indicator, gear shift lock indicator, home lamp indicator, vehicle intrusion warning and many more.
On the road price for the Prevé is IDR285 million and six colour choices are available for the Prevé - Tranquility Black, Solid White, Genetic Silver, Blue Lagoon, Fire Red and Elegant Brown.
Astro Awani
Thu Jun 13 2013
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