Consider This: The B Corp Movement — Can Business Be a Force for Good?

Over the past decade, a growing movement has challenged the idea that businesses exist solely to maximise profits. One expression of that movement is B Corp certification, which assesses companies not just on financial performance but also on their social and environmental impact. On this episode of #ConsiderThis Melisa Idris speaks with Professor Christopher Marquis, Sinyi Professor of Chinese Management at Cambridge University, and the author of ‘The Profiteers; How Business Privatises Profits and Socializes Costs’ as well as ‘Better Business: How the B Corp Movement is Remaking Capitalism’.